2020: New Design & Cost Considerations for MeetingsWhen will meetings return and in what form? This BTN special report answers your burning questions and also dives into the challenges and opportunities of virtual and hybrid meetings and what the... Check It Out
2019: Return on Attendee Experience, Data Management & Venue Sourcing TrendsWhat does audience engagement deliver to a meeting's host company? Plus best practices for data protection and management.... KEEP READING
2018: Commissions Commotion: What To Do Next?Marriott moved first, slashing the traditional 10 percent commission for group business to 7 percent, effective for bookings made after March 31. Just a week prior to Marriott’s effective date, Hilton... KEEP READING
2017: Evolving End-to-End Meetings AutomationTraditional meetings management has become just one part of the business strategy for meetings. The investment community figured this out and has poured money into the technology. Corporations can... KEEP READING
2016: The SMM EvolutionWhile many companies are still just getting on board with strategic meetings management, experienced practitioners are maturing the practice beyond sourcing and savings.... KEEP READING
2015: No Time Like Now: Seller’s Market Drives SMM Procurement, Technology LagsBTN’s 2015 SMM Study shows industry trends and traction gained for strategic meetings management efforts.... KEEP READING
2014: Meeting the DemandThe years following the global financial crisis of 2008 brought hard times to the meetings industry. Drastic budget cuts meant that companies had less money to allocate to live events, and even if they... KEEP READING
2012: Meeting the ChallengeAbout a decade after the phrase "strategic meetings management" entered the parlance of the business travel industry, nearly nine of 10 respondents to a recent Business Travel News survey indicated... KEEP READING